Koo, the homegrown micro blogger’s platform, is set to launch in the US soon. And its main opponent is likely going to be Elon Musk’s Twitter.
Aprameya Radhakrishna, who happens to be the co-founder and the CEO, announced a day back regarding its global footprint. This comes at a time when Elon Musk is making news every day for his hardcore business decisions and engagements.
More About Koo, The Multi-Lingual App
The multi-lingual Indian app was launched in 2020 and has already been downloaded more than 50 million times. Koo has managed to spread its wings across Indian cities. Currently, you can access Koo in over 10 languages. They are Hindi, Kannada, Bangla, Marathi, Gujarati, Tamil, and Telugu.
Now, the founders of Koo are all geared up to take the app to foreign shores. The CEO has stated that there are huge opportunities in both Asian as well as the US markets. Some massive expansion plans aim to take Koo to Bangladesh, South Africa, and the Philippines as well. The latest reports speak loads about the recent success of Koo. It is said to have surpassed the popularity of Gettr, Gab, and Parler, to name a few. As of date, Indian Koo has grown to around $260 million in revenue. Everybody, including the founders, is hopeful for the success of the Indian Koo. However, this massive launch seems to coincide with a period that is seeing the $40 billion buyout and its related turmoil. Elon Musk has taken over Twitter in a massive buyout and has been taking tough and harsh decisions. So, the world is waiting, with bated breath, for the possible acceptance of Koo in the world markets.
What Is Twitter Up To?
Elon Musk, the world-famous Technological magnate from Tesla, wants to take on the world. He has been bringing forth many changes in the microblogging site Twitter. Most of the changes he brings about apply to the changes in Twitter’s policies and employee strength. He plans to charge $8 for the verified blue tick verification tag for Twitter users but has hit a sudden roadblock. So, he has stalled the plans for a while. This has created a lot of unrest in all quarters. Many prominent advertisers have also stopped airing ads on the platform.
Koo is supposedly not the only app to compete against Twitter. There are many other microblogging apps in the market. However, they have remained under the shadow of Twitter to date. The turmoil at the Twitter headquarters has given such app companies some hope in these times. Mastodon, Tumblr, and Koo are the apps that have seen a massive rise in popularity in the last few days.
The Latest News On Koo
According to the founders, Koo will not charge anything for the verification badge. The founder and CEO have just tweeted on his official handle that it will be free of cost, at least for the time being. Koo has plans to compete directly with Twitter by allowing the service free of cost. Moreover, the Indian app will also allow users to gain access to multiple features that are not present on Twitter.
It is believed that users can now import their tweets and followers. That is something unheard of to date. So, most Twitter users are happy about switching to the Indian microblogging site. In the first two weeks of the takeover and Elon Musk’s stringent conduct, the subscriptions for Koo have increased by 2 million. So, the future seems to be very bright right now. The audience is slowly getting habituated to the incredible application.
